"Experts worldwide are calling for a massive expansion of testing capacity. The goal is to test many more people more often with high sensitivity to enable containment of local outbreaks" (midge medical)
We had the opportunity to help develop a smart molecular test kit that will enable you to get instant results and advice right on your smartphone.
Together with midge medical we went through an extensive product design process from ideation to user testing.
Functionality, user experience, feasibility, regulatory aspects, technological challenges, ecological aspects, accessibility and branding carefully had to be concerted on the way to an incredibly simple product.