Minoo_210201a.1296

"Experts worldwide are calling for a massive expansion of testing capacity. The goal is to test many more people more often with high sensitivity to enable containment of local outbreaks" (midge medical)

We had the opportunity to help develop a smart molecular test kit that will enable you to get instant results and advice right on your smartphone.
Together with midge medical we went through an extensive product design process from ideation to user testing.

Functionality, user experience, feasibility, regulatory aspects, technological challenges, ecological aspects, accessibility and branding carefully had to be concerted on the way to an incredibly simple product.  

Here is what german newspaper F.A.Z. wrote about it. Link

 

Instant_results_MIDGE
minoo-full_kit_MIDGE
Minoo_210201a.1305
Minoo_210204.1500
Minoo_210204.1501
Minoo_210204.1499
Minoo_201013.818
210205_Designs.1544


Formfjord / Fabian Baumann

Rhinower Strasse 3
10437 Berlin
Germany


M + 49 (0)179 70 10 633

T + 49 (0)30 325 29 197
mail@formfjord.com
www.formfjord.com

Formfjord 2020